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Business innovation | Inexperts to the power

With regard to the idea that it developed in the previous article with respect to which the greater innovations cause cabreada people because it has had a bad experience in the form to work of some product or service, yesterday explained a history to me that has much to do with it and that, lamentably, still is normality.

It is the history of an entrepreneur who has a business idea to do of totally different form (and better for the user) a process very established in a sector in which a spectacular transformation is taking place, the one of the civil aviation. Then it is that this person, who surely had the idea after cabrear itself badly by the operation of the process, has problems important to find financing to develop this project. And which is one of the reasons? Not to have experience in the sector. Some (many) follow with inertia to think that one of the bases of the success of a business idea is that a person with deep knowledge of the concrete sector proposes. Then no, to innovate, more than an advantage this is handicap. The great changes normally come from people totally other people's to a form to work "normal" and that, this way, they do not have prejudices, and they can construct better from zero a model. From the radical innovations come here. Of people who ask themselves: how it is possible that this can work asi '? And it mounts a more obvious system, simpler and than it is not indebted of established practices or privileges.


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About the Author

Francesc Llobet is an Internet entrepreneur and a strategy business consultant in the fields of innovation, internet marketing and ebusiness.
Based in Barcelona, Catalonia (European Union), he is the founder of Sappiens.com, The Knowledge Community and Founder and CEO of Adverstore.com, Advertising for everyOne!. He maintains InnovationThink, eMarketingThink OnlineAdvertisingThink and A Startup Story, blogs where he writes on Innovation, Internet Marketing, Advertising and Startups. To know more..

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