The strategic economies do not have to do with the best or worse operational execution, but that derives from the own model of business. The second is in the possibility or not that the model is very flexible, essential point in a constant and accelerated economy however. This flexibility can come from the cause that we have a great diversification (of countries, products or tipología of clients) that does not risk everything to a single letter. Another form of flexibility is the capacity to modify with certain rapidity the model, the one that we could denominate like operative agility. Finally, the capacity to arrive in a period reduced of time to its deadlock without it is had to wait for eternities in generating benefits. Really, like we have been shelling in the last months, doing a deep reflection on the business that we are developing, we have many possibilities of detecting elements of possible innovation that allow us to continue being competitive in the future.